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You make your QR code very simply via Google.  Google has an easy to use QR Code creator.  That even tracks the usage. I have mine on my IGoogle homepage.  Get yours by  googling  QR Code Generator.  You can make a QR code for a URL back to a website, for a text, phone number or e-mail message. You could think of a QR code as a shortcut.  A short way to get a lot of information into some-body’s hand.  You can make a QR Code free of charge with Google’s QR Code Generator.  When the code is generated right click to save the image and use that image on any piece you want.